Since the scientific revolution in 16th century Europe and the invention of the steam engine the model of how we organize work has been a mechanical one. In the year 1946 the first computer rang the bell for the information era and with it a model of organizing work along clusters of information. Throughout these four centuries our work was organized by a profit focused mindset. One might argue that this form of organizing work was a necessary anomaly to reach the levels of wealth on our planet.
The 21st century has brought a new era, one which is defined by staggering population growth and environmental degradation. We are about to reach an ecological tipping point which according to some scientists has already initiated the 6th mass extinction. In order to avoid such an event to unfold in full scale, it is required that we think out of the box and identify the single most impactful principle defining our lives and how we spend them.
This principle is how we organize work.
Genuine Growth initiates a gentle transformation from information centered and profit focused to meaning centered and purpose focused work.
